The Seven
Essential
Virtues

Empathy
Conscience
Self-Control
Respect
Kindness
Tolerance
Fairness


Educator Award for Self-Esteem


The Eight
Indispensable
Skills of Success

Positive Self-Esteem
Cultivating Strengths
Communicating
Problem Solving
Getting Along With Others
Goal Setting
Not Giving Up
Caring


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The Five
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Security
Selfhood
Affiliation
Mission
Competence


Press Release 


For Immediate Release
Contact: Anne Leedom (916) 939-8246
or anne@moralintelligence.com

 What Can You Do To Help Your Children Be Happy and Fulfilled?
New book offers step-by-step blueprint on how to enhance children’s
personal, social, motivational and moral competence.


Palm Springs, CA -- We have long been familiar with the nature vs. nurture debate. And while it’s true that we are all born with certain traits, characteristics and predispositions, much of our success and well being can be learned.

No one knows this better than author Dr. Michele Borba, an internationally recognized consultant in strengthening children’s self-esteem, achievement, and motivation. In her new book, Parents Do Make a Difference: How to Raise Kids With Solid Character, Strong Minds, and Caring Hearts, (Jossey-Bass Publishers, June 1999, ISBN #0-7879-4605-2, 800-956-7739), Borba uses her extensive background in children’s self-esteem and her years of training to more than half a million program participants to outline a step-by-step approach to cultivate children’s self-esteem, achievement and motivation. Filled with clear advice, practical insights, real-life examples and encouraging stories culled from the author’s 20 years of program development in schools, this book puts field-tested tools into the hands of every parents and teacher.

Borba shows how to give kids eight indispensable skills: positive self-esteem, cultivating strengths, communicating, problem-solving, getting along, goal-setting, not giving up, and caring. This book is destined to become a class among parents and educators alike. All materials in this book are tried and true. It was first presented to over 25,000 educators at a seminar the author entitled, Helping All Students Succeed. The response was so overwhelming that teachers asked the author to please offer it to parents. At their urgings, the activities were redesigned for parents and then presented at parenting workshops across the country. Again, the response was tremendous!

The eight skills Borba outlines in her book will benefit every child--any gender, economic background, culture, temperament or learning ability. Though the activities work best for children aged 3 to 12, they can be adapted for any age. These skills are also timeless--they will be Important to our kids’ lives next year as well as years from now. Here’s how teaching these eight skills will help your child live a more successful life:

Positive Self-esteem helps your child develop an optimistic, "I can do it attitude," because she’s developed strong self-beliefs and believes she can succeed.

Cultivating Strengths helps your child recognize his strengths, compensate for his limitations, and enhance his self-confidence so he can increase his personal potential.

Communicating helps your child listen attentively, speak up and get her message across to increase knowledge and reduce misunderstandings.

Problem-solving helps your child learn to rely on himself because he has developed a repertoire of skills to solve problems and make responsible choices.

Getting along helps your child be more self-motivated because she has skills to choose a goal, develop a plan to achieve it, then stay on course towards success.

Not giving up helps your child persevere because he knows that personal effort is critical to success and understands that mistakes are not fatal.

Caring helps your child be more compassionate and empathetic and think about the needs and feelings of others. It’s our best hope to help our kids live in a world of tolerance and peace.

Whatever their abilities, raising happy, productive, thriving and well-adjusted children is our greatest challenge as parents. Our kids certainly need our love, encouragement, patience, respect, energy, ingenuity, resourcefulness, nurturance and understanding. But in addition, Borba’s eight skills for success are the tools and abilities that research says are most important in boosting our kids’ potential to become their best. 

About the book: Parents Do Make A Difference: How to Raise Kids With Solid Character, Strong Minds, and Caring Hearts, (Jossey-Bass Publishers, June 1999, ISBN, #0-7879-4605-2, 800-956-7739). Dr. Michele Borba uses her extensive background in children’s self-esteem and her years of training to more than half a million program participants to outline a step-by-step approach to cultivate children’s self-esteem, achievement and motivation. Filled with clear advice, practical insights, real-life examples, and encouraging stories culled from the author’s 20 years of program development in schools, this book puts field-tested tools into the hands of every parent and teacher. Borba shows how to give kids eight indispensable skills: positive self-esteem, cultivating strengths, communicating, problem-solving, getting along, goal-setting, not giving up, and caring. This book is destined to become a classic among parents and educators alike. All materials in this book are tried and true.

www.micheleborba.com

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Michele Borba, Ed.D.